For the 98th year, NBC will again broadcast the Rose Parade live from Pasadena, CA. The 136th Rose Parade, presented by Honda, will air live Wednesday, Jan. 1 from 8-10 a.m. PT (11 a.m.-1 p.m. ET), and will be simulcast on Peacock.
Today co-anchor Hoda Kotb and weather and feature anchor Al Roker will return to the booth for this year’s telecast from “TV Corner” (Orange Grove Avenue at Colorado Boulevard). This year marks Roker’s 26th year hosting the telecast.
Tennis icon and women’s rights advocate Billie Jean King will serve as the Rose Parade Grand Marshal.
The parade, produced by Live Digital Entertainment, will feature 39 rose-covered floats, 16 equestrian teams and 24 marching bands from around the world. The parade will begin with a B-2 Spirit flyover, followed by hundreds of performers, and the Rose Queen and her Rose Court.
NBCUniversal will present the full NBC broadcast with live audio description on the Secondary Audio Program channel (SAP), provided by Descriptive Video Works. The broadcast will be available with additional audio narration, describing the visuals of the parade.
Eddie Delbridge and Shaun Smith will executive produce.