Job Description

Classification : 40-hour work week, non-exempt employee, reports to the Vice President of Community Development.

Job Summary : The Digital Marketing Manager is a creative, data-driven, and excellent online communicator. Specializing in social media, digital advertising, and content creation, this position is critical to optimizing Arts United’s digital strategy to deliver mission-focused messaging in alignment with multiple brand standards. This role requires a high level of collaboration, strong project management skills, a deep understanding of digital marketing tools and analytics platforms, and the ability to lead multi-channel campaigns.

Position Roles and Responsibilities

• Plan, implement, and monitor performance outcomes of digital marketing campaigns, including web, SEO/SEM, email, social media, and other opportunities as they arise
• Create and manage content for Arts United’s digital communication efforts
• Collaborate with the Community Development Division to support digital fundraising and/or stewardship efforts (Giving Tuesday, digital donor newsletters, stewardship videos, etc.)
• Collaborate with the Operations Division and ArtsTix Box Office to promote venue rentals and activities occurring within the venues
• Manage Arts United’s Google Ad Grants account
• Enhance Arts United brands’ social media presence across all digital channels, including Facebook, LinkedIn, and Instagram
• Utilize Arts United’s multiple brands, including Arts United, Arts Campus Fort Wayne, and venue-specific brands as appropriate to optimize impact
• Support the planning and implementation of community events hosted by Arts United

Position Qualifications

• Degree or certification in marketing, digital media, or related field preferred
• Proven working experience in digital marketing
• In-depth knowledge of current digital trends
• Working knowledge of website analytics tools
• Experience in optimizing Google Adwords Campaigns
• Familiarity with using Adobe Creative Cloud programs, especially Illustrator, Photoshop, Lightroom Classic, and Premiere Pro
• Photography, videography, and editing skills are strongly desired

Desired Skills

• Strong project management, time management, and organizational skills
• Ability to work independently while adhering to deadlines
• Strong analytical skills and data-driven thinking
• Excellent written, verbal, and communication skills
• Strong sense of creativity, imagination, and innovation
• Excellent interpersonal skills and the ability to collaborate across functional teams

Compensation: Starting salary range is $45,000 - $50,000. Compensation includes a generous benefits package including a fun and flexible work environment, health insurance, an employee assistance program, 401(k) account, and paid vacation, holiday, and sick leave.

• To Apply: Email resume and digital portfolio to Kody Tinnel at ktinnel@artsunited.org .

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