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South Carolina Wins NCAA Women’s Championship, Denying Final Glory To Caitlin Clark

It was perfection topped with sweet revenge for the South Carolina Gamecocks, who capped a perfect season by beating Caitlyn Clark and the Iowa Hawkeyes, 87-75. Iowa raced out to an 11-point lead in the first quarter but a deep and relentless South Carolina...

Iowa-UConn NCAA Women’s Basketball Semifinals Sets Viewing Record

Thee women’s NCAA Semifinals on ESPN shattered viewership records, as all-time NCAA basketball scoring leader Caitlin Clark led her Iowa Hawkeyes to a thrilling win over the UConn Huskies, 71-69, in a game that wasn’t decided until the final seconds. UConn-Iowa delivered...

Caitlin Clark Offered $3M To Play In Ice Cube’s Big3 League

Caitlin Clark has already broken barriers in college basketball, and now she’s broken one in pro sports, even before leaving the NCAA. Ice Cube‘s professional Big3 league has offered the Iowa Hawkeyes’ point guard $5 million to play in the 3-on-3 half-court basketball competition....

Media Buyer GroupM Sets Plan To Double Investments In Women’s Sports

GroupM, the media buying arm of advertising giant WPP, is planning to double its annual investment in women’s sports and create a dedicated marketplace to facilitate deals. The company said the initiative will begin in the 2024-25 upfront, with an initial roster of advertisers...