Amazon Taps Longtime NBCU Executive To Run Global Video Ad Sales
Longtime NBC ad sales executive Krishan Bhatia has landed at Amazon as VP, Global Video Advertising Sales, a new position for a new team within ad sales focused on streaming…
AMC Networks Expands Ad-Supported Streaming Across Full Portfolio
AMC Networks is rolling out cheaper, ad-supported tiers for all of its niche streaming services after putting ads on its flagship AMC+ bundle late last year. The new versions will…
TikTok, Meta And Snap Topline NewFronts Lineup As Amazon And Peacock Leave The Stage
The lineup for this spring’s NewFronts presentations to ad buyers has been finalized, with TikTok, Meta Platforms and Snap providing high-profile tech presence as Amazon and Peacock take a step…
Disney Aligns With Google And The Trade Desk With Expanded Streaming Ad Offering
In the first expansion of the Disney Real-Time Ad Exchange, the media company is rolling out a more advanced offering for streaming advertisers featuring tech platforms run by Google and…