AMC Networks is rolling out cheaper, ad-supported tiers for all of its niche streaming services after putting ads on its flagship AMC+ bundle late last year. The new versions will all be up and running by the end of the 2024-25 upfront, the company...

E.W. Scripps, which acquired ION in 2020, is repositioning the broadcast network as a home for general entertainment and live sports. WNBA and National Women’s Soccer League games will now occupy weekly slots in the programming lineup, which had historically consisted only of syndicated...

NBCUniversal plans to start using generative AI in its ad sales efforts, the company announced Wednesday at its One24 event for advertisers. The AI effort will specifically drive audience targeting and advertiser performance. The AI initiative is one of several introduced during One24, which was...